We build for the HR team of one, because we were one.
Peoplelogic is a small, distributed company making performance management that a single person can run, and that the rest of the company will actually use.
What we’re for
Every performance tool worth having was designed for a company with a People Operations department. We think the 50-to-500-person company deserves the same rhythm: goals people can name, managers who hold real 1:1s, feedback that exists before review season, without hiring three people to administer it.
That belief shapes how we work: the price is published, the setup is guided, and the AI helps with drafts while people make the judgments.
The values we work by
Ignite possibility through exploration and learning. Challenge the status quo. Share your knowledge.
Thoughtfully plan, prepare and execute without panic or fear.
Speak plainly. Challenge thoughtfully.
Own the outcome together.
No spit glue.
The people you’ll work with have run HR themselves.
Sarah Katherine Schmidt, our COO and co-founder, leads onboarding and customer experience. She spent her career inside people teams before she was on this side of the table: building review cycles, coaching managers through hard conversations and standing up performance programs from nothing. Matt Schmidt, our CEO and co-founder, leads the product. You work with both of them from the first call onward.
The person who configures your first review cycle has run one.
Our goal, 1:1 and review templates come out of programs our team has run.
Comp bands, leveling, the awkward promotion case: we have run them. If the answer is a process change, we will tell you.
Podcasts, interviews and press
Performance management without an HR department, the case against the annual-only review, and what AI should and should not be trusted with in people decisions.
Founder and HR podcasts, SMB operator communities, and local startup press. We bring an operator’s view.
We will take a podcast, a panel or a webinar if the audience is running people ops without a people team.
Come see whether we’re right for you.
A 30-minute walkthrough with someone who has set this up for a two-person HR team before. No deck.

